Birkenstock Footbed Ecosytem

ART DIRECTION – CONTEN DESIGN 2016

@Photography.MarcLilius
@D.C.Virginienguyen
@D.A.Alexia.Bayoux

What was done here.

« Walk Naturally“ It’s more than a footwear. It’s about recreating the mindful experience of walking barefoot on natural surfaces and the sensations that come with it. 

Artistic direction work on several images and visual orchestration within the entire footbed project ecosystem. Used in retail, print and international digital media.

Travail de direction artistique sur plusieurs des images et orchestration de visuel au sein de l’ecosytem complet du projet footbed. Utilisation en Retail, Print, Digital International.